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Tracy is the newest member of the OcuSense management team joining the company in June 2007. With US and global experience in both packaged goods and pharmaceutical products from the advertising agency and industry side, she brings more than 15 years of marketing and product launch experience to the OcuSense team. Prior to joining OcuSense, Tracy was the Executive Director of Branding at Alimera Sciences, in Atlanta Georgia where she launched their first ethically promoted OTC product in record time. Tracy has created and managed brand strategies for numerous ophthalmic OTC and prescription products. In her role as Executive Director, US Marketing at Novartis Ophthalmics, Tracy managed a team of product managers overseeing the anterior segment business for the company. | 