Mr. Lark is the CEO of STG Media Corp. and a managing partner of both STG Retail Direct and STG Interactive. He oversees all accounts as a hands-on CEO. STG Media manages over 200 national brands ranging from traditional direct response clients through OTC products on the massmarket retail shelf. His business acumen spans 18 years and involves a wide array of industries such as television and film production, medical marketing, and executive life coaching. In the last seven years, he has launched 30 national brands into the mass-market. Within those years, he has more than quadrupled the billings of STG Media by co-authoring a media buying and client management system, which enables STG to track and quantify results of thousands of print media and television spots. Through his involvement with STG Retail Direct, he has placed products directly on the shelves of Wal-Mart, CVS, Walgreens, Rite Aide, Federated Department Stores, Kmart and thousands of convenience stores nationwide. Mr. Lark says, The integration of carefully-coinciding national advertisng with product placement in the mass market was the driving force in creating our retail placement brokerage, STG Retail Direct. Combining our proven systems of direct response to help amortize media costs has been a win for our clients and STG. I believe the future will fascinate us. It s not an accident that our clients have latched onto our philosophy and now national and multi-national brands, as well as our alliances, are using our systems and advertising designs to integrate into their campaigns. We ve made the experience beautiful, accountable and rewarding to the bottom line. It s true; I m a fanatic about innovative business design. We can always do something better, more efficient and faster... believe it!