Ted Weismann brings 15 years of public relations and marketing experience, and has been with Lois Paul & Partners since 1993. As senior vice president, Ted leads LP&P’s social media practice, counseling clients and internal teams on how to best integrate new techniques and technologies into their overall communications programs. Ted also created and manages LP&P’s own blog, Beyond the Hype, ensuring the blog is valuable and engaging for LP&P’s community of clients, prospects, media, analysts, bloggers and current and former employees. Ted also devotes significant energy to coaching and mentoring LP&P's talented PR professionals as an important underpinning not only to the agency's top-notch service, but also its exceptional employee retention.During his time with LP&P, Ted has worked with a wide range of large and small companies in several markets, including enterprise software (integration software, application development, database, Web services, supply chain management, BPM, systems management), outsourcing (ASP's, globalization services, professional consulting, systems integrators) and wireless (wireless LAN networking, mobile application software, devices). Ted's clients have included several market leaders, such as Lotus/IBM, PricewaterhouseCoopers, Kodak, Freescale Semiconductor, UPS, Sun Microsystems, Pegasystems and Lionbridge, as well as rapidly emerging companies such as BlueSocket, Brandimensions, Integrien and ZoomInfo. Ted ran a complete media relations program for five years for Lotus Development Corp.’s Notes and Domino product lines, as well as leading the PR program for Lotus’ Worldwide Business Partner Program. During this time, Lotus increased its Notes software installed base from 1 million to 33 million users, and successfully repositioned Domino as the leading Web collaboration platform for e-business. Ted also currently leads LP&P’s Product Reviews Practice, and has run comprehensive reviews programs for Sun Microsystems and Lotus Development Corp., among other companies.Ted holds a B.A. in economics from the University of New Hampshire and is a member of the Public Relations Society of America. |