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Profile of Stephen Gatfield
 

Stephen Gatfield

 
Exec. VP - Strategy, Network Operations - Interpublic Group of Companies Inc.
 
Stephen Gatfield Email :
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Company Name : Interpublic Group of Companies Inc.
 
Company Website : www.interpublic.com
 
Company Address : 1114 Ave. of Americas
, New York, NY,
United States,
 
Stephen Gatfield Profile :
Exec. VP - Strategy, Network Operations - Interpublic Group of Companies Inc.
 
Stephen Gatfield Biography :

Stephen Gatfield is Executive Vice President, Strategy and Network Operations of the Interpublic Group (NYSE: IPG), one of the world's leading organizations of advertising agencies and marketing services companies. Steve came to Interpublic in 2004 and in March 2006 was appointed Chief Executive Officer, Lowe Worldwide, where he leads the Global Management Team.

Gatfield is a strategist and innovator who understands where marketing communications is headed His in-depth knowledge of international markets, particularly in Asia, coupled with his proven ability to manage creative agencies and global networks makes him unique in the industry. In addition to spearheading the Lowe network, he works with Interpublic's management team to plan and implement a streamlined international operating structure for the holding company. Steve also played an integral role in creating MAP (Marketing Accountability Partnership), an Interpublic unit that enhances the company's focus on marketing accountability and ROI.

Prior to joining Interpublic in 2004, Gatfield was at Leo Burnett Worldwide where, since 2001, he had been Chief Operating Officer. He was widely lauded for leading the absorption of the former D'Arcy Masius Benton & Bowles into the international network of Publicis, which was accomplished with minimal client and talent attrition. During Gatfield's tenure as COO for all of Leo Burnett's international operations, the network was widely recognized with industry honors including Asia Pacific Network of the Year in 2002, IberoAmerica Network in 2003, Best Eastern European Network in 2003, as well as numerous agency of the year accolades. From 1997-2000, Gatfield was Regional Managing Director for the Asia Pacific region of Leo Burnett Worldwide.

Gatfield has also enjoyed considerable success establishing new models of doing business in the industry. He led Leo Burnett through two successful joint ventures with Dentsu: Beacon, a unique offering combining Leo Burnett, D'Arcy and Saatchi in Japan with a division of Dentsu as well as Orchard, a second Burnett agency in the vital Indian market, also developed jointly with Dentsu. In South Africa , Gatfield pioneered a radical empowerment business model with Lobedu Leo Burnett, which is now cited as one of the best examples of effective empowerment partnerships in South Africa.

A 20-year veteran of the industry, Gatfield spent nearly his entire career with the Burnett organization in the United States , United Kingdom and Asia . For three years in the mid-1980s, he served as a Planning Director for Saatchi & Saatchi London.

 
Stephen Gatfield Colleagues :
Name Title Email

Frank Mergenthaler

CFO, Exec. VP Please login

Frank Guglielmo

Sr. VP - Leadership, Organizational Development Please login

Nicholas Camera

Sr. VP, General Counsel, Sec. Please login

Terry Peigh

Sr. VP, MD Please login

Ellen Johnson

Sr. VP, Treasurer Please login


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