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Mr. Sahiwal is one of America’s original thought leaders and practitioners of value based selling. Ruby brings deep subject matter expertise and provides incomparable thought leadership surrounding value based selling best practices and methodologies. Ruby’s focus is to build the client’s Value Based Selling ecosystem and transfer the knowledge, expertise and skills necessary for clients to adopt an execute processes that deliver timely and growing revenues. Mr. Sahiwal has had a distinguished career with a blend of 'hands-on' operating experience and broad strategic perspective. Ruby's operating experience includes line roles at GE, i2, VerticalNet and Ketera and strategy experience from his tenure as a management consultant with McKinsey & Company. At i2 he lead the pioneering and highly successful value based selling Strategic Opportunity Assessment (SOA) group the progenitor of VBS best practices and methodologies currently employed at only a handful of leading global companies. As COO of Ketera Technologies (a Kleiner Perkins funded American Express spin-off), Ruby created the first "on-demand" provider of Spend Management solutions. Revenues grew 10x under his leadership. Ruby was founder and CEO of Aentropy, a spend analysis technology company acquired by Ketera. As COO of VerticalNet Solutions, Ruby helped create this Enterprise Software arm of VerticalNet from its acquisitions of Isadra & Tradeum. Previously, as VP of eBusiness Services for i2 Technologies Ruby was involved in the creation of TradeMatrix & other eBusinessinitiatives. Ruby joined i2 Technologies from McKinsey & Company. At McKinsey, Ruby served senior leaders of several Fortune 50 companies in operations efficiency and new market. He is a graduate of GE's Manufacturing Management Program (MMP) and held several operations roles at General Electric for over 6 years - from Plant Manager to running a Joint Venture in Asia to undertaking post-merger integration of 5 acquisitions in Europe. Ruby earned an MBA from the University of Chicago, and obtained BS in Aerospace & Mechanical Engineering from SUNY at Buffalo. | 