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Mr. Lorsch is a Los Angeles entrepreneur and philanthropist. He is Chairman and CEO of The RHL Group, Inc., a business management and investment-holding corporation with interests in a number of companies. For over 20 years, Mr. Lorsch headed the Lorsch Creative Network, which blended marketing, advertising and interactive sales promotions using enhanced voice services for "blue chip" clients that included the ABC, CBS and NBC television networks, Campbell Soup Company, Procter & Gamble, Taco Bell, McDonalds and others. In 1994, he founded a pre-paid long distance company, SmarTalk TeleServices, Inc. SmarTalk went public in 1996 with a valuation of $57MM, and had a market cap of nearly $1 billion when Mr. Lorsch resigned as CEO in January 1998.
Mr. Lorsch is Chairman of the Board of the Wildlife WayStation; Member of the Board of Directors and the Board of Trustees of the California Science Center; Member of the Board and of the Executive Committee of D.A.R.E. America; Member of the Board of Governors of the Los Angeles Police Historical Society; and Member of the Board of the Sheriff's Youth Foundation.
He has received numerous honors and awards, including D.A.R.E. America's "Future of America Award"; the Muscular Dystrophy Association's "Humanitarian of the Year Award"; the Starlight Children's Foundation's "Golden Wish Award"; and the Wildlife WayStation's "Paws of Fame Humanitarian Award." For his public spirit, Mr. Lorsch was awarded the prestigious "C" Flag Private Sector Initiative from the White House during the Reagan Administration for his work in raising millions of dollars for financing state and local earthquake preparedness education. His efforts for the cause, which include serving on numerous earthquake preparedness committees, have also earned him awards from the City and County of Los Angeles, the State of California and the Federal Emergency Management Agency (FEMA). Most recently, he was recognized by the U.S. Small Business Administration for his many years of contributions to disaster preparedness and the development of MyMedicalRecords.com to ensure better medical response and recovery in future disasters, including ones like Hurricane Katrina. In July 2006, Mr. Lorsch was appointed to serve on the Personal Health Record Steering Committee of the Healthcare Information and Management Systems Society (HIMSS), whose membership is comprised of leaders in the field of healthcare information technology. | 