Rick Rivich is senior vice president of sales and marketing. Mr. Rivich has responsibility for leading the sales and marketing organization, with a focus on software and data products sales. With experience in managing large complex sales, Mr. Rivich introduced a strategic selling model to P2 Energy Solutions in 2005 that has proven very successful. Prior to joining P2 Energy Solutions, Mr. Rivich was vice president of SunGard Energy Systems, where he managed the energy sales and marketing teams. Mr. Rivich also has experience building and managing successful sales organizations as a vice president with Computer Associates and Automatic Data Processing (ADP), Mr. Rivich has a bachelor of science in business management from Louisiana Tech University.