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Renee has an extensive background providing customized research solutions to strategic business requests in a number of industries. These customized solutions include: prospect modeling, campaign performance testing, ROI measures, forecasting, and market potential/share analysis. Renee comes to Phoenix from BNP Media where she started grew the Industrial Machinery, Safety and Security Research Divisions as Executive Research Director. Her 13 years of market research experience include research, consulting, and product management roles at R.L. Polk & Company in both automotive and non-automotive direct marketing divisions, agency experience at BBDO Detroit as a campaign research analyst, and customer service and vehicle quality analytical consulting for the former Chrysler Corporation. Renee is a graduate of Oakland University, where she earned a Bachelors of Arts in Economics primarily focusing on statistical applications. | 