|
Responsible for Ellie Mae’s strategic marketing direction, Philip has extensive experience in leading branding and marketing efforts for the residential mortgage industry, including mortgage lenders, Internet-based products and start-up ventures. Prior to joining Ellie Mae, Philip served as Chief Marketing Officer for LoanCity, where he was responsible for the marketing direction of a $5 billion, technology-driven national wholesale mortgage lender. At DeepGreen Bank, Philip served as CMO, leading research and marketing efforts at this innovative Internet-only national home equity lender. At Wells Fargo Home Mortgage, Philip served as CMO and led product development and strategic marketing initiatives for its $80 billion retail, wholesale, correspondent and related mortgage divisions, in addition to re-branding Norwest Mortgage into Wells Fargo. As SVP of Marketing Services and Corporate Communications Director for Amerin Guaranty, Philip helped grow a $200 million start-up venture into one of the most dominant mortgage insurance providers in the nation. After completing a successful IPO, Philip re-branded the newly Amerin/CMAC merged company into Radian Guaranty. Philip has also served as marketing director for Chemical Residential Mortgage Corporation, Bank of America’s Residential Loan Division, Prudential Home Mortgage and Great Western Bank. | 