As Vice President, Peter Wirtz oversees all off-ice operations for the club. Promoting the Blackhawks is more than a job to Peter, it's a passion. Under his direction the off-ice team is constantly striving to be the best. He is continually looking to break new ground to grow the fan base for the Blackhawks and for hockey in general, while never losing sight of the traditions that are so important to the club's history.
Peter's impact on the sport isn't limited to the United Center. His leadership and commitment toward expanding the sport of hockey has been evident throughout the city of Chicago and the entire state of Illinois. Through Peter's guidance the Blackhawks have successfully instituted the following programs and initiatives: The Blackhawk Cup - Illinois State High School Finals, CBC Holiday Hockey Tournament, StreetHawks, Junior Hawks, RollerHawks and Blackhawk Hockey Camps.
Knowing that success brings responsibility, Peter was instrumental in laying the foundation for Chicago Blackhawk Charities. Through his foresight, the Blackhawks have quickly become known as one of the most giving, charitable and community-oriented sports franchises in Illinois.
Peter also owns and operates Bismarck Enterprises. Founded in 1983, Bismarck Enterprises provides the sports and entertainment industries with the finest in food service, catering and merchandising. Bismarck oversees the management of all luxury suites, restaurants, banquet rooms, concessions, and merchandising at the United Center, including the popular Budweiser Select Brew Pub and Carvery, the Ketel One Club, the Chicago Stadium Club, Ironworks Grill, as well as Fandemonium and HawkQuarters.
Outside of hockey and his business endeavors, Peter's interests are all related to his family and the health and fitness fields. Throughout his life, Peter has researched and participated in many aspects of these fields. Peter is a dedicated athlete who has a vast knowledge of nutrition and training techniques. He has participated in a broad range of team and individual sports and is always challenging himself to broaden his knowledge as it relates to health, fitness, and nutrition.
Peter resides in the northern suburbs.