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Pete Mehr is Vice President and Client Leader at Merkle. In this role, Pete is primarily responsible for managing database marketing programs and strategies for Procter & Gamble. Prior to joining Merkle, Pete worked at AT&T in the Consumer Marketing Organization for 8 years and then at HPR for 9 years (Health Products Research, Inc.). The last position he held at HPR was Vice President of Promotion Analytics. Pete holds a Ph.D. from Rutgers University. | 