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Mr. Etchells joined Swire Beverages in 1982, where he held roles of increasing responsibility and was appointed managing director in Hong Kong in 1995. He was appointed president of the China Division of The Coca-Cola Company in 2001. He has been closely involved with the expansion of our system in China during his experience with Swire and within The Coca-Cola Company. Mr. Etchells has also served as assistant vice president and director, Mergers and Acquisitions.
Mr. Etchells is originally from the United Kingdom and holds a Bachelor's degree in Political Studies from the University of Leeds. He is also a UK Chartered accountant. | 