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Patricia is passionate about helping clients achieve measurable success through strategic, yet innovative approaches and brings a broad diversity of experiences to her role as the agency’s President, including a comprehensive understanding of strategic marketing planning, brand development and branding, lead generation, promotional advertising, direct marketing, as well as a significant background in new media and web tool development, including database application development, website creation and search engine marketing. Her client-service philosophy centers on the concept of good collaboration as a platform to significant ideation. Having completed her undergraduate studies at NC State University, this marketing veteran started her career in the telecommunications industry, working on the corporate side. Her corporate marketing background gives her a unique understanding and appreciation for the potential challenges, both internally and externally, clients face on a daily basis. With this understanding in mind, Patricia has been instrumental in building a very effective, highly efficient, and unabashedly determined team of talented individuals at Kelly MarCom - all individually dedicated to the best interests of their clients. | 