Kevin Lattery is currently Director of Marketing Sciences for Maritz Research. Kevin's other experience includes positions as Director of Advanced Analytics at MarketTools, and as Senior Methodologist at Harris Interactive and Total Research. Kevin has also worked as a consulting actuary and financial forecaster. Kevin has in depth statistical experience, and has taught college courses in Mathematics, Logic, and Scientific Reasoning. He has developed custom applications for Discrete Choice Modeling, Probabilistic TURF analysis, Partial Least Squares, and Perceptual Mapping, among others. Kevin holds an MA in Mathematics from UC Berkeley and a PhD in Science Studies from the University of Minnesota. |