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A Boise native, John spent the first 10 years of his advertising career in Los Angeles and Portland working at such agencies as Deutsch, Dailey & Associates and WONGDOODY. Some brand experience includes: Nestle, Disney, Baskin-Robbins, Carl's Jr., UCLA, Tillamook Cheese and DIRECTV. He prefers the Stones over the Beatles and has yet to find a novel that tops The Sun Also Rises. "Perfection is unattainable, but if we chase perfection we can catch excellence." Vince Lombardi | 