As a co-founder, Joe has been with DivX since the beginning. As our Brand Director, he is currently responsible brand architecture and brand strategy. Joe is also the keeper of DivX archives such as Arrogant Bastard Beer, old surfboards, and the paper napkin which holds the very first DivX business plan.
Before founding DivX, Joe was a Senior Product Manager at Quintus Corporation and prior to its acquisition by Quintus, Joe worked at Acuity Corporation where he was responsible for the company's product specifications and product positioning. Prior to that, he worked at Trilogy Software as a pre-sales engineer and consultant.
Lured by idea of creating a company that believes in the power of digital expression (we all know it was to live in sunny San Diego), he reunited with his college pals and formed DivX.
Joe graduated from Texas A&M University and then went on to receive a Master of Science in Mechanical Engineering from the University of Texas in Austin. Despite his time at the University of Texas, Joe still considers himself an Aggie. He and his wife (a Texas Longhorn) are still debating which team their baby daughter likes most.