Jim Compton is executive vice president of marketing for Continental Airlines Inc., a position he has held since August 2004. In this role he is responsible for the company's domestic and international sales, corporate development and alliances, marketing, reservations, network pricing and revenue management, scheduling, and distribution.
Prior to this position, Compton was senior vice president of marketing from March 2003 to August 2004. He joined Continental in February 1995 as senior director of pricing.
As senior vice president of marketing, Compton was instrumental in launching EliteAccess, which is the airlines priority service for its most valuable customers from their arrival at the airport through baggage claim. During his tenure, sales at continental.com have increased to more than $1.2 billion annually.
Before joining Continental, Compton was with the United Parcel Service of America from 1993 to 1995, where he was responsible for system development, business planning, as well as rates for the companys $15 billion domestic and air package delivery business. He was manager of forecasting and revenue analysis for United Airlines from 1984 to 1993.
He serves as the chairman of the board of Airline Tariff Publishing Co. Compton received a bachelor's and master's degree in economics from the University of Illinois Chicago. He lives in Houston with his wife and has two children.