Janelle Elms is a 7 year eBay veteran. She runs a successful consulting company and has helped many businesses maximize their eBay Store (http://www.janelleelms.com ) She is an eBay University Instructor, and monthly columnist for Entrepreneur Magazine. She was recently appointed the Dean of eBay Business for L.A. College International - the first entrepreneurial College in the United States. She has run numerous workshops for eBay and is passionate about helping people to set up their eBay Store correctly.