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Geralyn R. Breig Senior Vice President and Brand President is responsible for implementing and executing Avon’s marketing strategies. She also oversees the development and launch of Avon’s brand initiatives. Ms. Breig joined Avon in December 2005.
Previously Ms. Breig was President Godiva Chocolatier International a division of the Campbell Soup Company where she managed a business portfolio spanning 85 countries and multiple sales channels. In that role she was responsible for upgrading the product line enhancing store productivity improving creative and dramatically increasing supply chain efficiencies to fund growth initiatives.
Prior to her role with Godiva Ms. Breig was Vice President of Marketing for Campbell Soup’s Pepperidge Farm division and before that she was Vice President of Marketing for the company’s Biscuit Division. Ms. Breig joined Campbell Soup in 1995 as Vice President Strategy and Business Development Pepperidge Farm.
Earlier in her career Ms. Breig spent nine years at Kraft Foods where she held increasingly responsible positions in marketing. She began her career in marketing in the Beauty Care Division of Procter & Gamble.
Ms. Breig serves on the Senior Management Committee of the Association of National Advertisers (ANA). She is a member of the Global Effie Advisory Board which governs the Effie awards for outstanding achievement in advertising presented by the American Marketing Association (AMA) of which she has been a recipient. Ms. Breig is also a member of the Young President’s Organization. | 