Elsie Durland, Organization Development Director, has 15 years of experience as a generalist in human resources and is certified as a Senior Professional in Human Resources by the Society for Human Resource Management (SHRM). She is involved in ASI’s executive search and organization development consulting projects. Ms. Durland most recently worked with the American Speech-Language-Hearing Association (ASHA) where she championed a change in ASHA’s organizational culture from a traditional hierarchy to a dynamic, team based culture. She was instrumental in re-casting ASHA’s compensation program to support the desired changes in the organizational culture and reward employees for the value that they contribute to the organization. A significant emphasis was placed on improving the feedback employees receive about their performance and developmental planning. To this end, she implemented a 360-degree review process for all staff that was tied to their opportunity to earn merit increases. Ms. Durland also developed the training programs necessary to support this vast organizational change. Ms. Durland’s first responsibilities at ASHA included managing the recruitment program for all staff, including executive level positions. She successfully cultivated a staff that mirrored the diversity available in the marketplace. To aid in recruitment and retention, she also initiated telecommuting and flexplace programs to provide flexibility to employees in determining when and where they perform their work. Ms. Durland’s work helped ASHA to earn the Great Place to Work Seal from Montgomery County. Prior to working at ASHA, Ms. Durland had the exciting opportunity to help start up Marriott’s Work and Family Life Department. Marriott is widely recognized as a leader in the Work/Life arena and Ms. Durland helped to set the direction early on in their efforts. She developed and implemented a childcare resource program, created and presented work-life management training seminars, and assisted in the development of an on-site child development center. She also presented train-the-trainer workshops to assist managers in understanding and accessing the programs available to staff. Prior to contributing to Marriott’s work/life agenda, Ms. Durland was manager of the recruitment program for Marriott’s international headquarters. Elsie Durland is recognized as a skilled meeting facilitator and project manager. She has a BS degree from St. Joseph’s College and is a graduate of St. Luke’s Hospital School of Nursing.