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David Appasamy is the Chief Communications Officer of Sify Limited, and is responsible for the all aspects of Corporate Communications of the company, as well as the 'Sify' brand in terms of identity and image. He is also responsible for the Brand Architecture of the various service brands of the company to ensure that Sify's identity and image are reinforced across businesses. David is also involved with Investor Relations for Sify.
He brings over 20 years of experience in business management and service & consumer brand marketing with companies such as ITC-Welcomgroup and Mudra Communications. With Mudra, David spearheaded the Marketing Communications of many well-known brands such as Fa range of products in India, Reynolds pens, Henko detergents and many others.
Prior to joining Sify, he was General Manager of Mudra Communications in Chennai after a ten-year stint with ITC-Welcomgroup in Marketing. He is qualified in Hotel Management, and has done the MEP at the IIM Ahmedabad, India's premier Business Management School.
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