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Cindy Yan Chan joined Focus Media as chief strategy officer in August 2005. Before joining Focus Media, Ms. Chan was Deputy General Manger for iMPACT of ZenithOptimedia from 2000 to 2005. In this capacity, she built the iMPACT, ZenithOptimedia’s outdoor media department that provides its advertising clients with outdoor media solutions and full media services including outdoor media planning and negotiation, monitoring the effectiveness of outdoor media and researching the development of outdoor media and new media. Ms. Chan has also published articles on the theory of outdoor media and China’s outdoor media market and has been quoted in publications such as Forbes magazine. Prior to ZenithOptimedia, Ms. Chan had five years of sales and marketing experience in a joint-venture electronic equipment company and ten years of experience in Qingdao Municipal Bureau of Labor. Ms. Chan holds master’s degree in Economics from NanKai University. | 