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As COO, Riazzi will focus on ReachForce’s services delivery and customer operations world-wide. Prior to joining ReachForce, Riazzi was Vice President and General Manager of Worldwide Services for 3Com in Boston, MA and Austin, TX (TippingPoint Division) where he led the turn around of their global services business. Riazzi also spent seven years at Dell Inc. as director of Services Product Management, Strategy and Marketing. While at Dell, Riazzi created and led a full function services marketing and product management unit that helped Dell capture significant market share gains worldwide as one of the fastest growing services companies and was recognized and rated consistently as the industry leader in customer satisfaction. Riazzi graduated from University of Florida, Gainesville, FL with a BSBA in Finance and attended the Executive MBA Program at Jacksonville University, Jacksonville, FL. | 