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Bill brings more than 10 years of experience, a rare blend of corporate strategy, marketing, IT and creative design, to guide the growth of cMarket's web initiatives and associated online marketing programs across cMarket.com, BiddingForGood.com and cMarket Place. His experience is centered on effective marketing analysis and customer acquisition campaigns, including evaluating and assessing the right opportunities and developing the right media tactics. Previously, Yucatonis co-founded eXpert SATELLITE, Inc., an award-winning DIRECTV dealer and third largest nationally, as its vice president of marketing. There, he developed the marketing strategy, media planning and advertising collateral for online, affiliate, and partner programs, as well as traditional media like direct response TV, radio and print. He was also director of product development for Roxy.com and EverythingWireless.com, focusing on product, marketing, and sales development for satellite TV, wireless, and consumer electronics. He has advised a number of companies on business development and marketing strategies worldwide. Bill Yucatonis earned an MBA from the University of Connecticut's School of Business and a BSBA, e-Commerce from Northeastern University. He is involved with many industry associations, as well active in the community where he lives with his wife and daughter in a suburb south of Boston. | 