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Andrea M. McKenna joined Talbots in December 2000 as Senior Vice President, Advertising and Catalog Development. Ms. McKenna is responsible for developing and executing creative and promotional strategies for the Company’s stores and catalogs. She oversees all functions of creative development, catalog and print production, advertising and sales promotion.
Prior to joining Talbots Ms. McKenna was a Senior Vice President at Hill, Holiday, Connors, Cosmopulos, Inc. where she was responsible for media planning and promotional activities for one of the agency's largest accounts. Overall, McKenna has more 20 years of advertising and sales promotion experience, holding various senior-level positions for Hoyts Cinemas Corporation, Dunkin' Donuts, Inc, Arnold & Company and John F. Murray Advertising.
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