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As director of account planning, Amy has a relentless drive to uncover bigger opportunities for brands. She uses her passion for understanding consumer behavior and her omnivorous interests to develop an advantage for brands across a range of industries. She has helped major brands such as Healthy Choice, Energizer Batteries, Red Wing Shoes, Mitsubishi Electronics, Celestial Seasonings, Toshiba and Nestlé Purina realize greater potential and achieve increased marketplace success.
Honing her skills at Chiat \ Day, the first U.S. agency to embrace account planning, Amy is a winner of numerous industry awards and a frequent guest lecturer at the University of Minnesota’s Carlson School of Management. In short, she knows this stuff backward, forward, inside and out.
On a personal note: Amy enjoys long conversations with cab drivers. | 