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Amori oversees all client implementations managing such processes as account services business strategy performance analyses and production.
She brings to E-centives 10 years of experience designing and delivering results-based database and customer loyalty marketing solutions for retail and hospitality companies including the Mandarin Oriental Hotel Group Asset Marketing and Regent International Hotels. As Account Supervisor at Asset Marketing services she oversaw consumer direct marketing programs for leading DRTV and shop at home companies including Value Vision and TelAmerica Media. As Director of Database Marketing for Regent International Hotel's casino properties in Las Vegas she helped design and implement leading edge media direct marketing and loyalty programs that substantially increased customer visits and average spend in hotel retail gaming and restaurant outlets.
Amori has extensive experience in creating and implementing marketing campaigns customer segmentations database marketing programs and corporate business plans and in leading consultative client engagements. At E-centives her contributions have promoted better and more profitable client relationships streamlined sales and fulfillment processes and produced standardized training and performance programs.
Amori received a BA in English from Carleton College in 1992. | 